Broadcasters and Streamers Move From Rivals to Partners as Old TV Divide Breaks Down and YouTube Rises Fast – Lumiere Summit
For most of the past decade, television’s defining battle was broadcasters versus streamers. Now that divide is breaking down fast, as traditional TV groups – who’ve seen linear advertising and viewing fall – are now keen to collaborate with global streamers to continue financing
For most of the past decade, television’s defining battle was broadcasters versus streamers. Now that divide is breaking down fast, as traditional TV groups – who’ve seen linear advertising and viewing fall – are now keen to collaborate with global streamers to continue financing This story matters for Culture, Style & Media readers tracking deco. Reported by variety.com. Read the full original at the source link below.
Originally reported by variety.com. DecoNews.com curates and briefs the culture, style & media stories that matter. Our editorial policy →
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